Wander through a maze of courtyards and trendy boutiques
Amsterdam invites you to stray from the beaten track. Explore the Jordaan with its hidden courtyards and narrow alleyways full of artisan shops, or take the ferry to Noord for sweeping views across the IJ. The routes take you from the cultural splendour of Museumplein to the green oases of Vondelpark and the botanical treasures of the Hortus. And temptation beckons everywhere: an authentic traditional pub on the corner, a sophisticated coffee bar in the Negen Straatjes, or a culinary world tour in the Foodhallen. In Amsterdam, every side street is a new discovery.
A stage for free thinkers and bon vivants
With a heart that beats for diversity and innovation, Amsterdam buzzes with boundless energy. Whether it’s the world-famous museums such as the Rijksmuseum and the Van Gogh Museum, the sparkling light art during the Amsterdam Light Festival or the countless markets that bring colour to the city; here, creativity is celebrated on every street corner. Culture lovers lose track of time in the many theatres and concert halls, whilst in the evening the city transforms into a stage for night owls and connoisseurs. Here, Amsterdam’s brashness and international allure come together in every encounter.
The whole world at your fingertips
Whether you want to cruise through the canals, shop at the major fashion houses or seek out tranquillity in the Amsterdamse Bos; in the capital, everything is at your feet. The city is compact enough to explore by bike, yet grand enough to surprise you anew every day. Sample the local flavours of the Albert Cuyp Market, discover hidden galleries in De Pijp or look out over the city from the A’DAM Lookout. In the blink of an eye, you’ll be in the heart of the hustle and bustle of Dam Square, or enjoying the peace and quiet on the banks of the Amstel.
Amsterdam is quirky, welcoming and unforgettable, with a charm that is both historic and groundbreaking. Here you can feel the heartbeat of a metropolis with the soul of a village. Choose your route and let yourself be swept away by the magic of Amsterdam!